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Rolex Philosophy

Rolex Philosophy

ACC Art Books
№356
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Experts Say

This next title is for the ultimate Rolex devotee. From inception to present day, you can trace the evolution of the most influential brand in watchmaking - The Robb Report

Why It Made The List

If you’re into watches or iconic design, this is a book that quickly earns its place on your coffee table. It traces how Rolex grew from making simple tool watches into one of the most recognisable forces in modern horology, using crisp photography, archive ads, interviews and testimonials to show how its signature forms took shape. Instead of simply listing models, it looks at the ideas and discipline behind them, revealing how consistency and innovation built the brand’s reputation. Richly illustrated and genuinely insightful, it’s a compelling read for anyone drawn to the enduring appeal of watches and the culture around them.

 

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SPECIFICATIONS

Author: Mara Cappelletti
Page Count: 224 pages
Dimensions: 31.0 × 27.0 cm
Binding: Hardcover
Publisher: ACC Art Books
Publication Date: September 2023
Language: English
Illustrations: 188 colour images, 20 black & white images

MORE DETAIL

Rolex Philosophy is a visual and historical study of Rolex, examining how the company built its reputation through design, engineering and cultural influence.

Written by jewellery expert Mara Cappelletti, whose work focuses on the heritage and craft of luxury houses.

Published by ACC Art Books as a hardback edition designed for collectors and enthusiasts.

The book spans 224 pages and includes close to 200 images, mixing archive photography, period adverts, studio shots and historical documents.

Its research combines unpublished interviews, first hand testimonials, auction records and technical specifications with a broad narrative that traces Rolex’s origins, its technological breakthroughs, its evolving design language and the cultural moments that helped define its place in the world.

The layout is intentionally visual, offering a guided tour through materials, mechanisms, model lines and the broader philosophy that shapes Rolex’s approach to craft.

As a reference, it serves readers who want a deeper understanding of Rolex, giving enough technical, historical and visual insight to satisfy any watch lover.

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